Gold Bullion Rates Are Rising Again

Political turmoil has always been good for gold.  That’s why in the current economic climate, gold bullion rates are rising again.  Investors rush to gold in uncertain times because they know gold has always been a respected investment.  Since its first discovery in ancient times, gold has fascinated mankind.  It has been fashioned into crowns for kings, worn as a symbol of love on ring fingers and adorned the great trophies and awards of all cultures.

When you consider buying gold, the gold bullion rates are only part of the consideration.  You should always choose a company that has had a long history of customer satisfaction and commitment to quality.  Merit Financial has been selling gold for 26 years; there is no other company more respected.  They have a wide range of satisfied customers from all walks of life.  What keeps everyone coming back is the founder of Merit Financial's belief in ethical business practices and the simple golden rule.  With gold bullion rates rising, there are many shady firms out to make a quick buck.  They don’t know anything about the gold business, they just want to make a lot of money while the precious metals market is hot.

Gold has been discovered on every continent on earth.  The amount of steel poured in one single day exceeds the amount of poured gold since the beginning of recorded history.  Because of its high value, most of all gold discovered is still in circulation.  To the Incas, gold represented the sun god and was called the tears of the sun.  Similarly, in ancient Egypt, gold was thought to be the skin or flesh of the sun god RA.

The first gold in America was found in North Carolina:  a 17 pound nugget.  The most famous American gold rush started in 1848 when gold was discovered in California.  This gold rush was largely responsible for the quick settlement of the American West.  With such a fascinating history it is no wonder that people throughout the world want to own gold.  Gold bullion rates are always fluctuating, reflecting the supply and demand for gold.  To get the right deal, you must always consider the source of your gold.  Merit Financial will educate you about where your gold came from and what it’s worth.

The founder of Merit Gold built his company with complete customer service in mind.  His philosophy of treating people the way you want to be treated has been the cornerstone of the company since the beginning.  Every staff member is aware that this approach is critical to Merit Financial’s reputation.  Other reputable companies also have regular office hours, customer service departments, informative brochures and websites, and never do high-pressure selling.

Investing in gold is fun and rewarding, but with any investment, there is due diligence to be done.  Find out all you can about who you are buying from.  Make sure that they have been in business for while and have a customer service track record.  Gold needs to be handled and stored properly to maintain its value.  Investors should consult with sellers about the best way to store and protect gold.